SEO Optimization

Mark was brought on to improve SEO ranking in search. At project initialization, he was given a Semrush report, which he analyzed and mapped a structured path forward for the team to fix three levels of failures. He developed a spreadsheet in Google Sheets to track progress and reviewed weekly reports from Ahrefs and provided team with regular updates. He had a boots on the ground role repairing SEO issues, and also taught teammates how to repair SEO errors. 

This project resulted in the repair of 2000+ SEO errors resulting in a 25% increase in site health, and a 100% reduction in licensing costs.